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In different situations, we don’t need to ask: When buying a watch, should we look at the price or the brand? The first thing we need to ask is: What do we need to buy a watch?

Most people want to be recognized when buying a watch. The higher the recognition, the better. They hope that everyone can recognize it. So from this psychological perspective, it definitely depends on the brand, so the first thing to buy a watch must be a mainstream brand.

Therefore, Omega, Rolex, Cartier, IWC, Panerai, Longines, these brands with enough reputation are definitely worth buying.
The two are mutual, and high brand positioning determines the price to a certain extent.

Specifically, it depends on your requirements. One person brings Tissot to work, and the other brings Rolex. They have different positioning and different hobbies. Since I still don’t know your needs, here are a few recommendations based on my personal suggestions!

TAG Heuer Submariner series, this watch is versatile for leisure sports. If you like swimming, it can also satisfy you. It can be worn at work without losing its dignity. As a dive watch, its appearance will not conflict with other Submariner watches. It has the attributes of a sports watch, is durable and has strong leather. The price ranges from a few thousand to tens of thousands, depending on your needs.

I often recommend this watch to others when it comes to Aibo Roman Holiday. The reason is that it is cost-effective and is of the same level as the Longines watch. However, the price discount is very large in China and is cheaper than the Longines. Especially the aqua blue style, which is relatively young and standard formal watch. The core of the eta2892 fine grinder, this core type is also used by Longines engineers, but the price is twice as expensive.

The prices of the above two models are not too high, and TAG Heuer can choose a larger space. In terms of brand positioning, TAG Heuer is slightly higher, similar to Aibo, Longines and so on.

And there are many watches suitable for wearing to work, it depends on which one you like, such as Tissot, Casio, etc.~.

There are also some people who put price first because some watches do not reach their personal budget, so buying a watch becomes impossible. When there is enough budget, the branding factor becomes increasingly important.

Compared with other factors, brands often go through long-term testing and form a series of characteristics that are generally recognized by people inside and outside the industry or within the circle. Especially for those new to the industry who are not very familiar with it, relying on the brand to understand a certain model or product is the safest and least error-prone.

It is true that many people pursue high cost performance, but they completely ignore the brand and often fall into a series of traps. The saying "you get what you pay for" still needs to be believed. If you want to know more about watches, you can follow the Watchdog website